My final Piece

After looking at all the options i am able to short list my options, the two options that i will decide between are:

1. A promotion package for a new soap opera

2. A promotion package for the release of a new film

I need to look at both of these options in furthur detail, in order to make a final decision.

With a soap opera I would have to decide of what type of audience i want to target. For example with the soap "Eastenders" the target audience is mainly younger people, the reason why this is, is because the a huge population of cast are young to middle aged actors. Also the setting of the soap is in a very lively area. If you compare "Eastenders" to the soap "Coronation Street" it is completely different. "Coronation Street " has a more broader audience because it is a even match between young to middle aged characters and more mature respectable adults.

With a new film i would also have to consider my target audience and the genre that i would want the film to be. If you think about horror films, the target audience for these type of films are younger to middle aged people, very few older people will watch horror films. If you compare horror films to comedy films you will find that more older people will want to watch comedy films than younger people.

Overall after analysing both of my preferred options i think that the best option for me is to do a promotion package for a new film. The reason why i chose this is because with a film package you have the options to be more creative rather than a soap opera. With a film package there is more options for me to put my own stamp on it, as it is easier to challenge the conventions in a film than a soap opera.